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Domenica 5 novembre 2000

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L=92Italia =E8 il=20 Paese europeo dove le aziende meno investono e meno si = preoccupano della preparazione del=20 personale
La = lunga,=20 necessaria rimonta della formazione
I = programmi di=20 Isfor, istituto con qualit=E0 certificata, per aiutare = le=20 imprese bresciane

La moderna e funzionale = sede=20 cittadina di Isfor 2000, nella zona di Brescia = Due=20

Deve crescere = l=92impegno delle=20 imprese sul versante della formazione=20

Una = recente ricerca,=20 finalizzata a valutare il grado di diffusione della = formazione=20 quale strumento strategico per lo sviluppo delle = attivit=E0=20 d=92impresa, ha contribuito a far emergere come = l=92Italia sia=20 decisamente in ritardo rispetto alle altre pi=F9 = importanti=20 nazioni europee. Nel nostro Paese, infatti, solo il = 15% delle=20 imprese con pi=F9 di dieci dipendenti investe = sistematicamente=20 in formazione, contro il 62% delle aziende francesi e = oltre=20 l=9280% di quelle inglesi e tedesche. Sebbene la = ricerca non=20 motivi le ragioni di un tale impressionante divario, = =E8=20 probabile che esso dipenda in larga misura dalla = diffidenza,=20 dimostrata soprattutto dalle piccole e medie imprese = del=20 nostro Paese, nei riguardi delle effettive ricadute = positive=20 della formazione sulle attivit=E0 aziendali. LA = QUALITA=92 DELLA=20 PROPOSTA FORMATIVA DI ISFOR Il superamento della = diffusa=20 diffidenza passa necessariamente attraverso la = verifica della=20 soddisfazione dei partecipanti agli interventi = formativi e il=20 controllo dei risultati della formazione. Proprio = perch=E9 tra=20 gli obiettivi pi=F9 importanti di un istituto di = formazione vi=20 dovrebbe essere quello di controllare la qualit=E0=20 effettivamente sviluppata durante i processi = formativi, ISFOR=20 2000 ha fortemente voluto, e ottenuto, la = Certificazione ISO=20 9001 a tutela e garanzia del proprio sistema di = committenza.=20 Tutela e garanzia che impegnano l=92istituto a = rilevare=20 attentamente, anno dopo anno, i reali fabbisogni = formativi=20 delle aziende, a progettare gli interventi formativi=20 interaziendali pi=F9 coerenti con le aspettative, a = selezionare=20 con cura i professionisti a cui sono delegate le = attivit=E0 di=20 docenza e di animazione didattica e, infine, a = misurare con=20 scrupolosit=E0 i risultati di ciascun intervento = formativo. Si=20 tratta di un processo virtuoso che non solo = razionalizza le=20 procedure e i contenuti della formazione, ma che = consente=20 anche, e soprattutto, di istituzionalizzare un = processo di=20 miglioramento continuo, che a sua volta impone=20 l=92individuazione e la messa a punto di strumenti in = grado di=20 misurare con crescente efficacia il risultato = dell=92azione=20 formativa. Una cruciale incombenza di ISFOR =E8 dunque = quella di=20 rilevare con grande precisione il grado di = soddisfazione degli=20 utenti rispetto ad un valore medio, sollecitando una = tensione=20 costante verso il superamento di tale valore = attraverso=20 l=92analisi delle eventuali criticit=E0 e il = tempestivo avvio di=20 azioni di miglioramento. Il monitoraggio della = qualit=E0=20 percepita dai gruppi di lavoro impegnati in aula = svolge=20 un=92altra importante funzione: favorire lo scambio = sistematico=20 di informazioni e di rapporti con tutti coloro - = imprenditori,=20 manager e capi del personale - a cui spettano le = decisioni=20 riguardanti gli investimenti in attivit=E0 formative. = Sebbene la=20 razionalizzazione di questa seconda forma di verifica = sia=20 tuttora in corso, si rileva un crescente interesse = verso il=20 tema della valutazione delle attivit=E0 formative, = anche nei=20 suoi aspetti meramente economici, che consentir=E0 a = ISFOR, in=20 tempi brevi, di arricchire in modo decisivo il = processo volto=20 alla stima oggettiva dei contributi al miglioramento = aziendale=20 degli interventi formativi, a tutto vantaggio sia = delle=20 imprese utenti che dei partecipanti. Il conseguimento = della=20 Certificazione di Qualit=E0 rappresenta una sfida = culturale che=20 ISFOR ha voluto intraprendere perch=E9 il mondo della=20 formazione, poco propenso a "pensarsi" come azienda, = possa=20 diventare un vero e proprio nucleo propulsivo per le = attivit=E0=20 produttive e per le organizzazioni di interesse = pubblico. Le=20 esperienze di certificazione hanno inoltre dimostrato = che=20 l=92adozione di un Sistema Qualit=E0 da parte di ISFOR = implica, a=20 tutto vantaggio dei fruitori di servizi formativi, la=20 realizzazione di corsi e seminari di standard = qualitativo=20 elevato, costante e ripetibile, attraverso il = sistematico=20 miglioramento: 1) dei metodi di progettazione, = favorendo la=20 l=92aggiornamento e la crescita professionale dello = staff degli=20 specialisti che operano nell=92istituto; 2) = dell=92attenzione nei=20 riguardi dell=92utenza consolidata e potenziale, = programmando=20 azioni formative concretamente coerenti con i = fabbisogni=20 diffusi e specifici; 3) dell=92immediata = applicabilit=E0 in=20 azienda delle nozioni acquisite in aula, la fine di = favorire=20 rapide ed efficaci ricadute in termini di = produttivit=E0=20 individuale e aziendale; 4) dei percorsi formativi = attraverso=20 attente valutazioni derivanti da una costante = attivit=E0 di=20 benchmark condotta a livello nazionale e = internazionale; 5)=20 della selezione del personale docente, prestando la = massima=20 cura nell=92individuare esperti dal curriculum = eccellente, di=20 comprovata professionalit=E0 ed esperienza didattica, = di=20 accertata validit=E0 nell=92animazione e nella = gestione dei gruppi=20 di lavoro; 6) dei supporti didattici, verificandone la = forma,=20 l=92aggiornamento, la funzionalit=E0 e la loro = concreta=20 utilizzazione in azienda; 7) degli aspetti logistici e = organizzativi, assicurando un=92accoglienza efficiente = e=20 attrezzature didattiche adeguate alle esigenze dei = discenti;=20 8) della gestione degli eventuali disservizi, con = tempestivi=20 interventi volti alla loro prevenzione e correzione; = 9) della=20 competitivit=E0 commerciale, offrendo opportunit=E0 di = formazione=20 a basso costo grazie a politiche di facilitazione = dirette e ai=20 contributi di sostegno alla formazione disposti dalla = Camera=20 di Commercio di Brescia e dall=92Aib; 10) della = rilevazione=20 della Customer Satisfaction, misurando gli esiti delle = azioni=20 formative e provvedendo alla loro eventuale = riprogettazione=20 parziale o totale. Applicando rigorosamente le regole = imposte=20 dal Sistema Qualit=E0, l=92attivit=E0 di ISFOR 2000 si = esplica=20 attualmente attraverso varie modalit=E0, frutto del = progressivo=20 assestamento delle richieste formulate dall=92utenza. = Achille=20 Fornasini

(consigliere delegato

ISFOR 2000)

Progettazione e = realizzazione=20 del sistema: Logicom = S.r.l.=20	Hosting: Numerica S.r.l. =
=A9=20 Copyright Editoriale Bresciana S.p.A. - Brescia, 2000; = l'adattamento=20 totale o parziale e la riproduzione con qualsiasi mezzo = elettronico, in=20 funzione della conseguente diffusione on-line, sono riservati per = tutti i=20 paesi.

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